Innovation

During the course of 2003, Elementis Specialties launched a new innovation model, which separates the product development process into three distinct areas: research and development, licensing, and commercial development. While the focus of each area is different, the areas work closely together as one functional team. Each area's activities are driven exclusively by the strategic and commercial needs of the business.

Elementis Specialties is a solutions-based business, of which product is just one part. During 2004 the innovation team will focus on a small number of objectives, including integration of product development process activities with those of the customers, building strategic alliances with customers and increasing the speed to market of customers' products.