Our Strategy

In July 2025, we announced our new strategy Elevate Elementis, underpinned by three priorities: accelerating sustainable growth, becoming the first choice for customers, and creating a simpler, leaner Elementis.

Accelerate sustainable growth

We are focused on delivering sustainable growth by leveraging our core strengths in hectorite, rheology, and formulation solutions. For us this means more than delivering long-term financial returns – it’s about doing so responsibly, with a clear commitment to our ESG ambitions, including achieving net zero by 2050, being a trusted partner of choice for our customers and a great place to work for our colleagues. 

First choice for customers

We are committed to becoming the first choice for customers by delivering best-in-class service and reliability on a sustainable basis. We have identified three focus areas to help us achieve this priority.

Simpler, leaner Elementis

Lastly, we are focused on building a simpler, leaner Elementis. To us this means driving greater agility, faster execution, and improved responsiveness, positioning Elementis to scale efficiently and deliver enhanced value to our customers.