For gentle and sustainable cleansing

From the first step in hair care routine, consumers expect not only cleansing, but also good spreadability, gentle foaming, a conditioning effect by preventing hair tangling, and easy rinsability. For all shampoo types, those effects strongly depend on the rheology modifier system.
Our range of natural-based rheology modifiers supports formulators in designing all shampoo formats to achieve the highest consumer satisfaction. Whether a mild baby shampoo, a solid format or a traditional care-and-repair shampoo, we will help you achieve the product stability and rheology profile that assures the desired consistency and spreadability. 
Our ingredients help to overcome formulation challenges such as stabilization of beneficial conditioning oils, formulating sulfate-free with natural surfactants or creating all-natural formulations.


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